Marketing Research is very important in developing your strategic plan
Building a solid plan is very important to your business success. In order to conduct a proper plan you will need to conduct market research. This marketing research should include identifying your competition, market trends and a SWOT (Strengthens, Weaknesses, Opportunities and Threats) analysis.
We are experiencing information overload. If you are not careful you will feed your brain negative information throughout the day. Every time you turn on the news it is more negative information and if you try to avoid it someone on your FaceBook timeline is sharing the information. As entrepreneurs you need to make sure you take the time to feed yourself positive information daily.
I recite positive affirmations daily to keep myself grounded. You could create a “happy” song playlist or take a 15 minute break to read something you enjoy. Whatever it is you need to make sure you are feeding your brain positive energy everyday to stay balanced for yourself and your business.
Always research your competition to keep up with trends in your industry.
Entrepreneurs make the mistake of researching their competition in the beginning stages of their business but often forget to keep an eye out throughout their entrepreneur journey. With technology ever changing and new and improved resources available, you need to make sure you are ahead of the game. Schedule a few hours out of the week to research your competition and make sure you stand out from the crowd.
#PinkPost Affirmation of the Week
I am worthy of the abundance that my business brings to my life.